Sony KDL-40R450A 40-Inch 60Hz 1080p Deal

 B. Lee (New Jersey): Even better, I also have a Sony STR-DH720 receiver and an older Sony BDP-S370 Blu-Ray Player. First cool feature - HDMI-CEC/ARC. This means the Roku outputs surround sound to the receiver without needing any cables. Just use the Bravia Sync button on the remote to select TV speakers or the amplifier... Which it will automatically turn on and off as needed. That's cool. The blu ray player is also controllable through this menu, and the volume automatically adjusts the right input.

W. Robert Phelps III:
I also prefer the simple and elegant Sony interface over Samsung's cartoon-ish interface, and Sony tv set doesn't make annoying sound when turned on and off like Samsung tv does.
If you use USB sticks to watch video like I do, it might annoy you that Sony only supports MPEG1 and MPEG2 formats, but you can always convert file-types on PC. If you already own a Blu-Ray player, it probably has a USB port that supports all kinds of file types anyways.

TheBuckStopsHere "information overload" (Bluegrass of Kentucky USA): Perfect for us! A lot of other reviewers give you the details about this TV...so read on for those. The reason I looked for and purchased this TV was to get a 50 inch SONY LED HDTV for under a grand without all the bells and whistles I don't need. Specifically, the SMART TV features. I already owned a SONY Blu-ray player with wi-fi ($129 2 years ago) that had all of the features of a SMART TV - Netflix, Amazon movies, Pandora, etc. so all I needed was a simply elegant TV, which is what I got. Had it out of the box and set up in under 10 minutes. With, my blu-ray player connected I can access the exact same content that would have been on the much more expensive SMART TV. Picture quality is great.